Tag Archive | willow bay Frisco

Emerald Homes enters Arbors of Willow Bay in Frisco, Texas

 Emerald Homes started selling in the Arbors at Willow Bay in Frisco at the end of 2014. Emerald Homes is the “High End” of DR Horton Homes.   


DR Horton is a big land owner in this area and they sold this piece of land to Hillwood with a caveat stating that they could at any time purchase lots if they wished. So after seeing how extremely successful Highland Homes and American Legend Homes were in the first two phases, they decided to take the remaining 102 lots for themselves. 

  The majority of Emerald Homes lots are 70 feet wide with a small percentage being 64 foot wide.  Currently they have sold 19 and have 8-10 specs in different stages. 
  I was at first a little concerned with Emerald coming in, but boy was I wrong! The model home is called the Winslow and has an incredible flow while walking through the home.  
 Emerald Homes have included step ups and step downs throughout the house that really helps their plans stand out from other builders.  

 Their standards already included are truly not standard with other builders such as a stone fireplace, engineered marble surrounding the tub in the master, and countertop to ceiling mirrors in master and secondary bathrooms!

   I was very surprised that the closets looked like this compared to the other builders closets only consisting of rods, some shelves and trim. 

    And the upstairs is definitely a kids oasis with the option of this incredible balcony off the back.  

 Emerald currently is offering a $20,000 incentive for upgrades on a new build and $5,000 for closing costs if you choose their lender. On the specs I am pretty sure I can get you a better deal if the timing is better for you. 

 If you are looking in Frisco currently, definitely consider Emerald Homes at the Arbors at Willow Bay. 

“And don’t forget to ask about my 4% Total Rebate for my clients that purchase an Emerald Home at the Arbors of Willow Bay!”


The Arbors at Willow Bay in Frisco only has 7 opportunities left in Phase 1


As of yesterday, there are only 7 spots left to take advantage of Highland Homes and American Legend Homes in The Arbors of Willow Bay.

American Legend has 3 lots available and 4 spec/inventory homes that will be ready most likely as soon as March.

When builders get to the stage of opening a new phase, there are good things and bad things about the remaining lots in the first phase. The bad thing is developers require different plans and elevations to surround each other for the look of the community.

This is a good idea for that reason, but bad for selection of floor plan. There are always 3 or 4 plans that knock your socks off!!! So the issue is you are very limited in the location to where you can build a specific plan.

But here’s the good thing.

Builders know which plans are highly desirable and which are not so much. So to move those lots, the builders most likely will be willing to give you a better deal since they know the popular floor plans cannot be built. This is a very good negotiating tool!


Highland Homeshas 4 lots left in phase one and 2 spec homes that could be finished in March. They are pretty close to the same situation as American Legend. The only difference is they have 3 lots that they acquired next door in The Villages of Willow Bay that they plan to spec out very soon as well.


Now here’s the secret.

In the next phase close to 70% of the lots will be 70 feet wide vs. the other 30% 65 foot wide. The builders will increase prices on the 65 foot wide 8-10 thousand and the 70 probably 12-14. In the phase after that, you have only 70 foot wide lots and oversized 65 foot wide lots that are much deeper. This will have another jump in prices when they open that section.

So to sum it up, if you are looking for a house soon and want to still be able to buy a new home in the $310’s, this is the place and the time!


For more info on available homes in The Arbors at Willow Bay in Frisco call Brad Holden at (469) 733-2723 for more info.

And don’t forget to ask me about the highest rebate for my clients that purchase a new home in The Arbors at Willow Bay or the 4% Total Rebate Program.

Brad Holden – Holden New Homes – Licensed Texas Real Estate Broker